Direct To Consumer Channel Overview

Direct to Consumer Overview | Martec International

This step in the learning path is available as a group of WIKI pages containing direct to consumer (DTC) pages within the Retail and Consumer Goods Wiki and EPSS. 

It includes:

  • Relevant industry trends
  • Several aspects of direct to consumer operations
  • Various aspects of online retailing to consumers
  • Ways of managing online losses.

The general e-commerce and omni-channel content will also be valuable to DTC departments as many good lessons can be learned from years of online retail experience.


If you are already a WIKI/EPSS subscriber, you will have access to the entire WIKI and so can easily locate this content here.

The WIKI/EPSS subscription is included free of charge if you buy the Performance Enhancer version of any class, alternately you can purchase it seperately using the link below.

Purchase your access to the Retail and Consumer Goods Wiki and EPSS here