Sales and Marketing Consultant

Consumer Goods Consultant - Sales and Marketing Learning Path

This learning path is for consultants, project managers and business analysts who work on implementation projects for clients and need a deeper knowledge of the sales and marketing processes in consumer goods manufacturing. It assumes that learners have completed the consumer goods industry induction learning path or have equivalent knowledge from past projects.

Select any of the circles along the path to find out more about each step.


A selection of courses and job aids tied together as a learning path to aid those who work on sales and marketing implementation projects for the Consumer Goods industry. Consumer Goods Organization Consumer Goods Financials & KPIs KPI Analyzer Tool Consumer Goods & Retail Supply Chain Consumer Goods Sales & Marketing Operations Overview of the Retail Industry Buying & Merchandising Overview Space Management and Visual Merchandising Content Quadrant Analysis Tool Trade Promotion Management and Retail Execution Discovery Interview Questions Quantifying a Business Case Retail and Consumer Goods WIKI/EPSS Digital Badge Program