Retail Marketing Learning Path

Retail Marketing Learning Path

This learning path is for people involved in marketing roles where they need to produce industry specific collateral, relevant marketing campaigns, define market research, etc. This learning path builds on the Induction learning path, so marketing people should either have studied the Induction learning path before or have the equivalent knowledge from past industry experience.

Select any of the circles along the path to find out more about each step.


Curated learning path of educational content for people involved in marketing to a Retailer Retail Organization Structures Introduction to Retail Financials Target Account Analysis and Research Store Visit Assessment Tool KPI Analyzer Tool Quadrant Analysis Tool Solutions Identification Quantifying a Business Case Retail and Consumer Goods WIKI/EPSS Digital Badge Program