I'm a retailer

You’re a retailer. We’re retailers, too. Martec provides retail consulting and retail consulting services for retailers. This includes retail system selection, ...

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I sell to retailers

You sell to retailers. We’ll help you do it better. Martec helps companies that sell to retailers develop and improve their retail go-to-market strategy, provides training ...

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Welcome to Martec International

Martec International is a specialist retail consulting and retail training company. For retailers we improve retail business processes, help select and implement retail systems and train retail teams. We specialize in merchandising, supply chain, buying, store operations and ecommerce. For companies that sell to retailers we develop retail go-to-market plans, provide training for retail sales and retail marketing teams and provide a global retail contacts database for retail account planning and retail lead generation.





Building a business case and ROI Negotiating with retailers ROI and Business Case Analyzer

Building a Business Case and ROI

Caroline Proctor, CMO, JustEnough said...

"I recently took Martec’s “Building the Business Case and ROI” eLearning course and found it very informative and helpful. The information is presented in a very organized, straightforward and clear manner. Martec shows you how to build a solid ROI model using commonly available financial statements and metrics. ROI estimates are often requested by prospects during sales cycles and what we took away from the training will enable us to help prospects justify investments and accelerate sales cycles."


Negotiating with Retailers

Negotiation is a core competence for retailers. They do it all the time, buying millions of dollars' worth of merchandise for their businesses and the expertise they build rubs off on their colleagues in other functions. Many technology companies send their account managers to negotiate with retailers and then find out the hard way, just how good retailers are at this core skill. The net result is that vendors often leave margin on the table that could have been theirs to keep.

Martec designed this program to help technology companies address this issue head on. This e-learning program has been developed to help vendors do a better job of negotiating and creating a win-win for both parties.

Click here to find out more

Martec's ROI and Business Case Analyzer

Martec has developed a return on investment model which addresses a wide variety of potential retail investments. Vendors can use the product to develop business cases for their clients and retailers can use it to develop business cases for their Boards and investors. 

The ROI package consists of:

  • The ROI model.
  • A detailed user guide.
  • 4 user licenses for Martec's e-learning Building a Business Case and ROI Course.
  • A one hour webinar for your team with a live instructor reviewing how to use the model.

Click here to find out more.