Building a Business Case and Return on Investment Free Seminar for Vendors

Wednesday 29th March 2017, 2pm to 4.30pm,

Radisson Blu Edwardian Grafton Hotel, 130 Tottenham Court Road, London W1T 5AY

Who Should Attend?

  • Vendors who sell or market technology to retailers and who need to quantify the return on implementing their systems.
  • Vendors who want to help their potential retail clients develop a realistic and comprehensive ROI model to help them get agreement for investing in your systems from their board


This seminar is a practical one that will show you how to develop an ROI model that will pass scrutiny by a retailer’s CFO and their board when you put in a proposal for a significant investment. All projects impact sales and cost of goods sold and hence gross margin, expenses, inventory and cash. We explain how you calculate the impact of your project on each of these to put together a credible ROI, time phased model with realistic assumptions.

2pm Registration and refreshments

2.30pm Introduction and development of the business case

How to state the “before” scenario

Identifying benefits and costs

Modelling the sales benefits

Modelling the margin improvements

3.45 pm Coffee and tea

Modelling the impact on stock and expenses

Solution costs

Phasing the benefits

Showing the net effect

Running sensitivity analyses and applying common sense checks

Ensuring that benefits are achieved

4.30pm Summary and close

After the seminar there will be an opportunity for delegates to ask individual questions about specific projects and situations.The seminar will be presented by Martec’s Managing Director, Brian Hume, a leading expert in this area.


To book your FREE place click here, add the item to your basket and check out. If you cannot attend but would like to receive your FREE presentation materials from the event, please click here, add the item to your basket and check out. If you have any queries, please contact Fran Riseley at .


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