International Consultants and Trainers
 to Retailers, Manufacturers and
Technology Vendors Who Sell to Retailers


Increase sales, drive down costs and create success

Introduction to Retail Technology E-learning Class


Provides a detailed understanding of the use of technology in the retail industry.

Target Audience

This program is designed for individuals who need a familiarity with retail information technology and wish to understand how it can be applied to a retail business to improve performance.

It is ideal for:

  • Sales and marketing executives from technology hardware and software vendors that target the retail market
  • Business executives within retail companies that wish to extend their knowledge of IT and the benefits it can bring 

Contents

1.  Course Introduction

  • How to use this course

2.  Retail Information Technology

  • Section 2 pre-test
  • Introduction to retail information technology
  • Overview of key applications
  • Section 2 mastery test

3.  Overview of Store Systems

  • Section 3 pre-test
  • Retail store technology
  • Back office systems
  • Section 3 mastery test

4.  POS (EPOS) Systems and Customer Self Service Terminals

  • Section 4 pre-test
  • POS (EPOS) configurations
  • Self scanning
  • Industry standards
  • Section 4 mastery test

5.  Customer Information Devices

  • Section 5 pre-test
  • Electronic shelf edge labels
  • Kiosks
  • Mobile carts
  • Wireless PDA devices
  • Section 5 mastery test

6.  HQ Merchandise Management Systems

  • Section 6 pre-test
  • Merchandise management systems
  • Category management systems
  • Space management
  • Industry standards
  • Section 6 mastery test

7.  Warehouse Management & Transportation

  • Section 7 pre-test
  • Warehouse management systems
  • Industry standards
  • Section 7 mastery test

8.  Merchandise Optimization

  • Section 8 pre-test
  • Merchandise optimisation
  • Merchandise optimisation tools
  • Section 8 mastery test

9.  Data Warehouse/Decision Support Systems and CRM

  • Section 9 pre-test
  • Data warehousing
  • Customer relationship management
  • Section 9 mastery test

10. Multi-channel Retailing and E-tailing

  • Section 10 pre-test
  • Multi-channel retailing and e-tailing
  • Section 10 mastery test

11. Vendor Collaboration & Management

  • Section 11 pre-test
  • Vendor collaboration
  • Industry standards
  • Section 11 mastery test

12. Financials & HR

  • Section 12 pre-test
  • Finance management systems
  • Human resource systems
  • Industry standards
  • Section 12 mastery test

13. Useful Information Resources

  • Quadrant analysis
  • Retail publications
  • Retail conferences with significant technology content
  • Final course quiz

Delivery Method

The class is available as a web-based program, which can be run on an individual basis on Martec's web site, or can be installed in house for a greater number of students. Each session has a pre-lesson mastery test and a post lesson mastery test. The students see their own scores immediately. For groups from the same company, a report of student progress and scores can be provided.

Class Cost

The program is hosted on Martec's website Click here for E-learning prices.

Click here for more information and an order form

On payment you will receive an account number and password by return. The total program is about 8 - 10 hours of study.

Try A Demo Lesson First?

If you would like to try a demonstration lesson first, Click here

Enquire Further
This online course has been approved by CPD Certification Service as certified content for Continuing Professional Development. CPD Certified Logo
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