Recommended Books Manufacturers Industry Information
| Merchandising Theory, Principles and Practice by Grace I Kunz Published by Fairchild Books (US) |
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| Merchandise Buying and Management by John Donnellan Published by Fairchild Books (US) |
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| Retail Strategy, Planning and Control by David Walters and Jack Hanrahan Published by Macmillan Business (UK) |
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| Marketing Management Third Edition by Geoff Lancaster and Lester Massingham Published by McGraw Hill |
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| Retail Management : A Strategic Approach by Barry Berman, Joel R. Evans |
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| The foundation of many University retail programs, this is a very comprehensive book, but you may have to search to find what you need. | |
| Retailing Management by Michael Levy, Barton A. Weitz Published by Irwin/McGraw Hill |
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| Also the foundation of many University retail programs, this is an easier to read text book. | |
| International Retailing by Brenda Sternquist Published by Fairchild Publications |
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| A good overview of retailing differences around the world. | |
| No Thanks, I'm Just Looking : Professional
Retail Sales Techniques for Turning Shoppers into Buyers by Harry J. Friedman |
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| A long term sales training stalwart, Harry has many techniques for growing your sales. | |
| Why We Buy : The Science of Shopping by Paco Underhill |
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| Highly rated. | |
| Crowning The Customer by Feargal Quinn |
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| Quite simply the best book ever on customer service, written by a very experienced retailer. | |
| The Nordstrom Way : The Inside Story of
America's #1 Customer Service Company by Robert Spector, Patrick D. McCarthy (contributor) |
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| Written by one of Nordstrom's top sales people, an excellent book on how to develop customer relationships to grow business. | |
| Category Management : Positioning Your
Organization to Win by Nielsen Marketing Research |
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| Contains
an excellent worked example of category management in practice, covering
all stages of the category management process. |
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| Mathematics for Retail Buying by Bette K.Tepper, Newton E. Godnick Published by Fairchild Publications |
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| Achieving Customer Loyalty Marilyn Currie The Retail Learning Initiative, Ryerson Polytechnic University ISBN 0-919351-38-7 |
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| A Key to Best Practice by R.M. Erik and Barton Weitz |
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