Understanding Retail Instructor Led Class

Provides a complete understanding of the retail market and the key business issues affecting retailers today.

Target Audience:

• New entrants to retailing
• IS department personnel 
• Retail management trainees who need a broader understanding of retailing
• Vendors selling or marketing products or services into the retail sector
• Business analyst

Contents

• Overview of retail systems applications system architecture
  • Solutions architecture
  • Common applications and solutions
  
  
  
• Application quadrant analyses
  • Grocery
  • Mixed goods
  • Fashion/specialty
  • Department stores
  
  
  
• Retail financials
  • Retail profit models
  • Sample profit and loss statements
  • Industry profitability drivers
  
  
  
• Key performance indicators
  • Sales ratios
  • Stock KPIs including turn
  • Cost of goods sold
  • Shrinkage
  • Margin KPIs including gross margin , markdowns,
  • GMROI
  
  
  
• Typical retail organization
  • Differences between non-food and food retailers
  • Typical organization structures
  • Buying and merchandising
  • Store operations
  • Finance
  • IT
  • Marketing
  • Warehouse and distribution
  
  
  
• Gaining entry into the account
  • Why people see you
  • What you bring of value
  • Who to call on
  • Voicemail
  • Key conference and information sources
  
  
  
• Overview of the retail supply chain
  • Key components of supply chain management
  • Difference between a supply chain and a demand chain
  
  
  
• Overview of store operations
  • Essentials of sales planning and management
  • Core concepts of expense planning and management
  
  
  
• Basics of customer relationship management (CRM)

Training Formats

Instructor led classes supported by an accompanying CD - click here information on public classes

E-learning - click here for class details
Content for corporate universities and intranets

Enquire Further

CPD Certification Service has approved this class for Continuing Professional Development.