Retail Training Services

Martec is the world leader in retail industry training and in retail account management processes.

Our training material is developed by consultants who are all former retailers. This gives our training it's highly practical approach, based on our leading edge work in the retail arena.

Our services include:

• Online Courses
• Instructor led classes
• Customized workshops
• Internet based Webinars

Our entry level product for manufacturers and suppliers is Understanding Retail, an 8 to 10 hour web-based training program designed to give vendor personnel a comprehensive understanding of the retail business. By the end of the program, participants will be able to:

• Describe the supply chain from a retail perspective.
• Explain the retail business issues that impact vendors.
• Define the Key Performance Indicators that retailers measure.
• Describe the typical retailer's organization structure. 
• Perform simple retail financial calculations.

Click here for more details on Understanding Retail 

Our Retail Partnering class is a two day program that addresses partnering with and selling to retailers.

It addresses key concepts such as:

• Strategic or solution selling
• Account planning and account development
• Layered selling aligning your management with the customer's management at each level
• Virtual account teams

Click here for more details on account planning workshops.

The larger retailers provide their vendors with access to store and SKU level sales and inventory data. Their expectation is that vendors will do a better job of keeping them in stock and developing new business ideas and innovations. Retail Partnering helps vendors achieve this, Martec offers training in how to read and interpret retail sales data, what analyses to conduct and how to identify business opportunities. Click here for more details.

All of our standard online and instructor-led classes are certified for Continuing Professional Development.